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Network Marketing: THE BANKER BOMB
Everyone who tries to succeed, and especially those who find Network Marketing success in this industry, will step on this bomb. If you know about it in the very beginning, you will still step on it, but suffer fewer injuries. By understanding this bomb you can save the loss of millions of dollars. Here’s how it works.

You are faithfully prospecting several people each day and you bump into a guy who’s very successful at what he does. He may be wealthy and completely happy with his own profession, but he’s also very interested in what you’re doing. He agrees to study any
materials you can provide him. Naturally, you become excited because the guy is obviously successful and well connected. It’s clear that he could be a real winner. Right? Yes, unless he is the very land mine we want to expose.

If the person offers to finance your efforts to build a group for him or implies any combination of his cash and your effort...that’s a bomb.
Remember, Network Marketing is about effort, not financing capital. I remember how often I was tempted to accept cash from new Distributors who wanted to finance me in the process of building a group for them. Here are the series of problems that pop up when people step on the Banker Bomb.

First, bankers aren’t leaders. They’re people with excess cash to invest in any venture that appears profitable. They seldom contribute more money than they can afford to lose. In other words, they’re making no real sacrifice when they offer to finance you to build a group for them.
Without a personal sacrifice, they never take the business seriously. Their motive is strictly a large return on investment. Very large. In many cases, such a person will offer a big chunk of cash to partner with you 50/50. But if you do all the work to create a lifetime income and your banker partner does nothing but throw a little cash at you in the early stages, you will always resent him and perhaps even wind up in court when you conclude how little he contributed.

Second, silent partners never remain silent for long. When you succeed in creating an income of a million dollars a year or more, your partner will usually decide to step into the limelight with you. He may even decide to abandon all his other ventures and go to work full time. But that’s a big problem because he doesn’t have a clue about building the business and no one in the organization respects him.
Bankers often believe that they are much smarter than workers so if your partner decides to jump in and help, you’re hooped because he may be an idiot, but he owns half the deal.

Third, you begin to resent the guy because you feel cheated. All he did was front you five thousand bucks a month for a year. Now that the checks exceed $30,000 a month you realize that for the rest of your life, this clown gets half the check. You’ll forget that in the early days, $5,000 a month was very significant because now his return seems so unfair.

At that point you may try to buy him out, but he will not consider it and that can lead to horrible arguments or even to court. The problem is that you can’t win because a deal is a deal. Even if everyone in your downline is willing to stand up in depositions and swear under oath that you did all the work, half your check belongs to your partner. That’s business.

Here’s our suggestion. Don’t take money from people who, as a result, could end up receiving half your check for life. Forget partnerships because you don’t need cash to succeed. This business is about effort, not investment capital. We have seen fathers and sons, wives and husbands and best friends since kindergarten wind up in litigation because they resented splitting large checks. If anyone offers you cash to build an organization, don’t step on the Banker Bomb. Politely decline and go build your own downline.

If anyone offers to finance your efforts to build a group for him or implies any combination of his cash and your effort ...that’s a bomb.
Remember, Network Marketing is about effort, not financing capital.


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